Content Strategy Lessons from He-Man and the Masters of the Universe I consider myself lucky to have been a part of the golden age of toys. Born just before the explosion of Star Wars into the …
Almost Paradise: Musings On Leaving California
I wrote this in October 2016 only to leave it unfinished. During the last week, I received a notification of a post from Facebook a year ago when we were on a house hunt in Virginia. When I re-read …
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Content Trust – A New Search Ranking Signal?
How approaches to dealing with fake news could impact search It seems to me that the way we handle filtering fake news has the potential to create a new factor used to help rank quality content on …
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Alternate Worlds of Innovation
Follow my blog with Bloglovin When you work in software, you come to realize that you can pretty much create anything you set your mind to. Your biggest problems tend to be: coming up with a …
How to Avoid Becoming Hamsters On Wheels: 3 Questions That Will Simplify Your Content Marketing
3 Questions That Will Simplify Your Content Marketing I can remember sitting in a digital marketing conference workshop just a couple of years ago. The topic was optimizing performance and we began a …
I’ve Been Busy Doing The Work
I am a digital marketer that likes to help others be better marketers. In order to do that well, it means that I've got to sometimes just skip that blog post or presentation idea and "do the work". …