Enjoying an iced coffee, post breakfast on my 49th birthday, and listening to my all time favorite radio host, Vin Scelsa on a podcast recording being interviewed by his daughter. My boys are coming …
Essays on AI Strategy, Leadership & Organizational Change
The problem is not information overload. It is absorption failure. Every essay here starts from that premise: that how an organization integrates change matters more than which tools it adopts or how fast it moves.
Madam I’m Adam is a weekly newsletter and essay series on AI strategy, organizational knowledge, and human leadership in the age of intelligent systems. The frameworks here are for people who want to understand what is actually changing — and why the human layer remains the one that determines the outcome.
If you lead people, strategy, or technology in a world being rewired by AI, you are in the right place.
Unavailable in Principle: Understanding Machine Unlearning
I just finished reading a paper titled "Machine Unlearning: its nature, scope, and importance for a 'delete culture'" by Luciano Floridi. It explores the cultural shift from recording to …
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Revisiting Brave New World: The Future of Search
In 2015 I wrote the article, "Brave New World: The Future of Search" based on the explosion of developments we had seen at the time in conversational search and in personal assistant technology.The …
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Improving Visitor Experience With Automation & Personalization
Introduction This article provides a more detailed look at a program that I spoke about at Sitecore Symposium with my colleague, Matt Fitzgerald-Chamberlain. The focus of the talk was how we …
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From Smart B2B Campaigns to Babylon
Not long ago, I had the opportunity to join Will Critchlow on the SearchPilot Business Class Lounge podcast. The episode just launched last week, and is linked below, in case you missed it. You can …
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Healthy body, healthy mind
The last year has brought lots of changes. I won't go into all of them now, but I can say that I found myself feeling physically depleted much of the time. To that end, I've spent the last 6-8 weeks …




