Digital Strategy and Customer Experience Leader
When digital media platforms change, it can feel like we're drowning in choices to make. We have become accustomed to choppy waters in the land of social media, but recently the seas have felt …
Continue Reading about Staying Afloat With Content and Social Media Platform Changes →
Introduction This article provides a more detailed look at a program that I spoke about at Sitecore Symposium with my colleague, Matt Fitzgerald-Chamberlain. The focus of the talk was how we …
Continue Reading about Improving Visitor Experience With Automation & Personalization →
Not long ago, I had the opportunity to join Will Critchlow on the SearchPilot Business Class Lounge podcast. The episode just launched last week, and is linked below, in case you missed it. You can …
Continue Reading about From Smart B2B Campaigns to Babylon →
Our Marketing team at ICF has been working hard for the last 3 years to make a bigger impact on the organization. That has involved making big changes to how we work: how we collaborate, how we …
Continue Reading about Our team’s work with Marketo has been recognized by Adobe and CIO →
Advice for software companies looking to delight users During my career, I’ve been a major fan of enterprise collaboration tools. I was always quite excited about trying new applications and …
Content Strategy Lessons from He-Man and the Masters of the Universe I consider myself lucky to have been a part of the golden age of toys. Born just before the explosion of Star Wars into the …
