The Traffic Cliff Is Real—And It's Your Opportunity The digital landscape is fracturing. Since ChatGPT's arrival, Google's once-unshakeable traffic dominance has plummeted, breaching the 90% …
Perpetual Beta: How to Thrive Humanly as AI Accelerates Everything
The Ground Is Moving: Are You Ready? The bots aren't coming; they're already here, reshaping our jobs, identities, and industries at exponential speed. This week’s five pieces form stepping-stones …
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Private Power, Public Impact: The Rise of Everyday Agency
In this issue of Madam I'm Adam, I explore the hidden connections between technological evolution, communication shifts, and changing business norms that are collectively reshaping our world—and …
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Thriving in Times of Turbulence and Tech Transformation
Embracing Continuous Change How are you building adaptability into your leadership approach? The resources below offer valuable perspectives. Building on last week's discussion about "constant …
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The Evolution of Developer Marketing: From Open Source to AI
Over the years, I have worked with software developers and technology companies. I've observed a remarkable evolution in how we approach developer marketing. What began as casual conversations at …
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Do You Still Need a Website in 2025? Yes, But It Needs to Work Smarter.
It’s 2025. Social channels are optimized for sales. Search algorithms now favor video, AI-generated summaries, and authority-first content. You might be asking: do we even need a website …
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