When you work in software, you come to realize that you can pretty much create anything you set your mind to. Your biggest problems tend to be: coming up with a common vision for what you want to …
Essays on AI Strategy, Leadership & Organizational Change
The problem is not information overload. It is absorption failure. Every essay here starts from that premise: that how an organization integrates change matters more than which tools it adopts or how fast it moves.
Madam I’m Adam is a weekly newsletter and essay series on AI strategy, organizational knowledge, and human leadership in the age of intelligent systems. The frameworks here are for people who want to understand what is actually changing — and why the human layer remains the one that determines the outcome.
If you lead people, strategy, or technology in a world being rewired by AI, you are in the right place.
Escaping the Content Marketing Hamster Wheel: Three Simplifying Questions
3 Questions That Will Simplify Your Content Marketing I can remember sitting in a digital marketing conference workshop just a couple of years ago. The topic was optimizing performance and we began a …
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I’ve Been Busy Doing The Work
I am a digital marketer that likes to help others be better marketers. In order to do that well, it means that I've got to sometimes just skip that blog post or presentation idea and "do the work". …
Cutting Through the Noise of Social Media: A Guide to Smart Content Curation Tools
Being a digital marketing professional, I know how hard it is to find the best content on social media when there is so much noise. A question I am frequently asked is: what content curation tools …
Who Needs TV When You Have Facebook Live?
Note: I originally wrote this post on Tuesday following the holiday weekend. I planned on holding it a couple of days, and then Wednesday of this week the world witnessed horrible violence on Facebook …
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The Smell of Smoke After Fireworks
Why the Best Ideas Come After the Spectacle Originally published as a brief observation, expanded with deeper reflections on innovation, leadership, and what happens when the excitement dies …